Australia’s leading online travel company Wotif.com Ltd (Wotif Group; ASX: WTF) has teamed up with Trust International, one of the world’s leading centralised reservation systems (CRS), to list Trust’s extensive hotel portfolio on Wotif.com and its Asia-Pac partner sites.
Following a seamless integration process between Trust International’s powerful CRS technology with Wotif Group’s WotConnect hotel booking interface, over 6,000 independent and chain properties from around the world will have the opportunity to receive bookings and reservations via Wotif.com, Lastminute.com.au and Travel.com.au.
Matthew Harris, Wotif Group’s Executive General Manager, EMEA and the Americas, said, “We are thrilled to have concluded our connectivity with Trust International, and its network of renowned hotel partners. When we explored potential CRS collaboration, the Trust portfolio fitted very well in terms of enhancing our current direct hotel offerings.”
He added, “We constantly work to increase accommodation choices for travellers. Through this partnership, not only will we improve our global coverage, we will also significantly expand our offer of mid-range and top-class hotels to discerning customers. This alliance with Trust will help us provide consistently high-quality options to our customers at the leading market rates.”
Trust International’s database includes an extensive list of unique, independent hotels, as well as exclusive hotels from elite hotel groups around the world, and also includes many of the most prestigious representations & collections in the industry.
Richard Wiegmann, Managing Director, Trust International, said, “At Trust we have a commitment to build long-term partnerships with reliable distribution partners. With a popular presence in 69 countries and a leading market position in Australia and New Zealand, Wotif Group is an ideal partner for us to gain vital access to key markets around the world. Ultimately this will help generate global demand and revenue for our partners as an integral part of the online distribution mix.”