Qantas Airways and The United Nations Children’s Fund (UNICEF) will embark on new fundraising initiatives to herald their 21 year partnership, which has yielded the global development organisation millions of dollars and helped transform lives around the world.
The loose change from Qantas passengers has helped UNICEF improve the lives of tens of thousands of the world’s poorest children and their families including supporting education, vaccinating babies and young children, providing malaria-preventing mosquito nets, delivering HIV education campaigns and supporting disadvantaged orphans.
“This was born from a simple innovative idea 21 years ago and has grown into real change in the lives of children in some of the poorest corners of the world,” said Anthony Lake Executive Director of UNICEF.
“The efforts of Qantas, especially the crew members who spread the message every day on every flight, have led not only to funds but to more champions for children everywhere as the partnership expands and more and more children benefit.”
The “Change for Good” program has provided funds for a diverse range of projects including in Macedonia, Thailand and Papua New Guinea, as well as supporting emergency relief following the Boxing Day 2004 Tsunami, the Haiti Earthquake and the food crisis in the Horn of Africa.
“We are exceptionally proud to be a partner of UNICEF and through the efforts of our crew and generous donations from our customers, be in a position to turn small change into big benefits for children in the most challenging environments,” said Qantas Airways Chief Executive, Alan Joyce.
“Through UNICEF, Qantas and its passengers have made a real difference to the health and happiness of many children who may otherwise have struggled to survive. This is why Qantas remains even more committed to not just continuing, but enhancing its partnership with UNICEF,” said Mr Joyce.
From September, Qantas Frequent Flyers will be able to use their points to donate funds to UNICEF to support projects such as vaccinating children against disease, supplying mosquito nets and training teachers to help children access quality education.
Qantas will continue to support the in-flight ‘Change for Good’ program on all its domestic and International flights, with staff as committed as ever to its success with the recent launch of a Qantas Cabin Crew Ambassador program.
“This is an exciting development between UNICEF and Qantas as the Qantas Cabin Crew is fundamental to the success of the Change for Good program,” said Norman Gillespie Chief Executive of UNICEF Australia.
“Without their enthusiasm, passion and belief in its cause the Change for Good program would not help as many lives as it does.”